NOW Foods Apple Pectin 700 mg provides pure soluble fiber derived from apple peel — one of the most studied natural prebiotics and cholesterol-lowering fibers available. Apple pectin forms a viscous gel in the digestive tract that binds to bile acids (forcing the liver to use cholesterol to make more bile), traps dietary cholesterol in the intestine, slows glucose absorption for better blood sugar control, and feeds beneficial gut bacteria including Bifidobacterium. Research shows consistent apple pectin supplementation can meaningfully reduce LDL cholesterol levels. Pectin also has gentle binding properties that support toxin elimination and diarrhea management. At 700 mg per capsule, NOW Foods provides a therapeutic dose of pure apple pectin in a vegetarian capsule manufactured in their GMP-certified facility with identity and potency verification.